After doing a previous episode on SaaS for developers, this time we’ll be exploring the lifecycle of this type of software solutions on a global scale, with a special focus on Morocco.
Notes:
0:00:00 - Introduction and welcoming
0:02:47 - What is SaaS and what are the types of SaaS?
0:06:20 - Phase 1: Ideation and problem definition
0:13:31 - Phase 2: Validation of the idea
0:20:02 - How can you detach yourself from the projects you’re working on?
0:25:50 - Phase 3: Building
0:29:25 - Focus on the value instead of the tools
0:31:13 - Phase 4: Launch
0:49:44 - Q/A: Do SaaS apps have to be web apps?
0:51:25 - Q/A: The importance of Analytics and customer feeback.
0:53:46 - Q/A: Do we need paid ads for SaaS marketing
0:58:37 - Phase 5: Growth and Scaling
1:08:25 - Phase 6: Monetization
1:15:01 - Phase 7: Exit (Acquisition, IPO …)
1:23:54 - State of SaaS in Morocco, opportunities and challenges
1:34:30 - Q&A
2:19:19 - Conclusion and Final words
